Magic Experience Design

It's the week in which we were amazed at how (perhaps) one day man will be able to leave planet earth and colonize Mars.

Why am I talking about magic? What does this have to do with hosting? Since I was a child I had a passion for magic and illusionism, I wanted to attend a school for magicians, but unfortunately, as often happens, a child's dreams remain dreams, until something happens and those dreams turn into achievable goals.

Almost a year ago, at an event organized by # internosanpaolo called # sharingitaly, I attended a presentation of Magic Experience Design, or how magic can create and create magical experiences for our customers, suppliers, employees, friends...

We could more commonly call it the "wow effect", that is, that something that happens and makes our customers say: WOW

The planning of magical experiences goes even beyond the simple WOW and allows us to involve our interlocutor at 360°, making them live an experience that they will hardly forget and which, indeed, they will share at every opportunity.

This week, in addition to realizing my childhood dream, I also took the first steps to bring the design of magical experiences to Host.it.

I joined the Circolo della Magia of Turin, one of the most active "magic houses" in the world, which brought well-known names such as Arturo Brachetti to the international spotlight.

This magical path will lead me, I am sure, to create something sensational and exciting. I can't wait.

So? Never stop dreaming

Transform dreams into achievable goals

Amaze and be amazed