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E-commerce

How to Improve the Speed ​​of a Website – SPEED

Team Host.it 3 min read

Content

https://www.youtube.com/watch?v=6mNURPaSyww

Some time has passed since my last post but exclusively because I had a new project in mind.

The world is now video, it's dynamism, none of us want to read pages and pages of articles that are used exclusively for SEO. (this article is proof of this)

We are all drowned in the meat grinder of everyday life and videos respond precisely to our need to save time.

It is not for nothing that social networks prefer to give visibility to video content rather than textual content and therefore, from today, I will bring Host into your smartphones, into your computers with this Blog which transforms into a Vlog and appointment after appointment we will talk about various topics.

You will be the masters, follow us on YouTube, Instagram, Facebook and LinkedIn, comment on the videos, tell us topics of interest to you, I promise I will respond to each of you.

But without further ado, let's talk about speed, how to improve the speed of a website?

We are all obsessed with speed, the big names (Amazon, Google) are literally "slaughtering" us and teaching us that websites must respond quickly, even in "seconds". Who doesn't know the 3 second rule? A website must respond within 3 seconds, otherwise bounce rates increase and we potentially lose money, we lose revenue on our e-commerce sites.

But how do we improve the speed of our website? We have all read dozens of tutorials that teach us to optimize images, javascript, but is it the first thing we need to do to improve the speed of our website?

As William Thomson Kelvin said, if you can't measure it, you can't improve it.

It means that everything starts from a measurement and only if we manage to measure something objectively, can we actually be able to improve it.

How many of you who create websites find customers on the phone complaining about the speed of their website and maybe you see it well and quickly, in short you are in a completely subjective area.

So a measurement tool allows you to leave the scope of subjectivity and therefore be able to objectively measure the response times of a website and also be more transparent towards your customers.

There are various tools on the internet that allow you to accurately measure the response times of a website.

Among the most famous we have: Pingdom and Gtmetrix

Both are free and allow you to do a punctual scan instead of a scheduled one for a fee.

For us at Host, speed measurement is so important that we decided to invest and create a 100% Italian tool, SPEED, which allows us to measure:

Content weight analysis

…and coming soon, many other things.

Already in its first version a coach is available who will give you tasks and suggestions to improve performance, accessibility and best practices for the analyzed website.

Try the tool and improve the performance of your website today. leave us feedback and comments, positive and negative, only in this way will we be able to build and improve increasingly useful and functional tools and services.

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